Beatriz Acevedo

Partner/President

Beatriz is the founder and President of HIP Entertainment Group. She brings to the company over 19 years of entertainment industry experience, having created, developed and produced over 1,000 half-hours of original, primetime programming in English, Spanish and Portuguese. Her productions which have earned three Emmy awards, have covered a broad range of formats including; non-fiction life-style, documentaries, game shows, extreme sports, entertainment magazines, docu-dramas, talk shows and music–themed specials. This programming has aired on an impressive list of U.S. and international networks including; Food Network, MTV, USA Network, Nickelodeon, Discovery Kids, Fine Living, Travel Channel, E! Entertainment Television, Discovery Channel, PBS, Fox Sports World, Cosmopolitan TV, Televisa, TV Azteca, and Globo.

Beatriz has also served as a creative executive and cultural consultant for several major television networks and motion picture studios, lending her expertise to such diverse clients as New Line Cinema, James L. Brooks’ Gracie Films, and The Food Network. She also was a program development and production consultant for People and Arts, a cable channel developed jointly by Discovery Communications and the BBC for distribution throughout Latin America. There Beatriz was responsible for designing and executing the content strategy for this start-up network, including assembling and producing a slate of original programming. As part of this process she was also responsible for establishing strategic relationships with international co-production partners.

Prior to founding HIP Entertainment, Beatriz headed the production department for TV Azteca’s Channel 7 in Mexico, during its formative stages. In this role, she was responsible for creating twenty-five hours of original prime-time programming each week, including the teenage travelogue Rolando Ando, the movie review show Cinemania, and the late night show El Show de Jaime Camil, among others. On the basis of these programs TV Azteca was able to garner impressive ratings for a start-up network, even beating the market-dominant networks with the extreme sports show Rompiendo Récord. The popularity of these programs resulted in their subsequent prime time cable distribution throughout Latin America and Spain on USA Networks and the Discovery Channel.

Beatriz began her television career serving as the Executive Producer, writer and host of En Exclusiva, an award-winning entertainment magazine show, which aired on Televisa in Mexico and Galavision in the U.S., Europe and Africa. Subsequently, she spent nearly ten years producing cutting-edge programming for Televisa’s youth-skewing network, Channel 5 in Mexico City.

Beatriz is a Mexican native and got her start in the entertainment business at age 8, when she was the host of a kids radio show in Baja, California, Mexico.

Doug Greiff

Partner/Chief Creative Officer

Doug Greiff is a Partner and Chief Creative Officer of the HIP Entertainment Group. He is an award-winning television veteran, who has written, developed, created, produced and directed a variety of programming for such networks as; MTV, Nickelodeon, Showtime, TBS, Spike TV, Travel Channel, Food Network, Discovery Kids, A&E, HGTV, TV Land, and VH-1 to name a few.

Prior to joining HIP, he served as Vice President of Program Development for Nickelodeon/Nick-at-Nite, where he was responsible for over-seeing all of the network’s live action and animation television series development, original television movies and specials. While there, Greiff supervised a bi-coastal development team responsible for launching such hit shows as SpongeBob SquarePants, Drake and Josh, Rocket Power, Romeo, and Brothers Garcia.

Over the years, Greiff has created, developed and supervised the production of numerous pilots, series and specials, including; Mexican Made Easy for the Food Network, H+ for Warner Brothers and Bad Hat Harry Productions, Rock Dinner for MTV Tr3s, Norte a Sur for Levi’s and Discovery en Español, The Playbook with Donald Faison and Hella-Novela for Spike TV, Travel Channel’s Top Ten Destinations: Mexico, the sports documentary Lorena Ochoa: Rise to the Top for Fox Sports, The World at Your Table for Fine Living Network and many more.

Previously, Greiff had also been a Producer and Executive in Charge of Production for Nickelodeon Productions, as well as Vice President of Television Movies and Specials. He served as Executive Producer on the network’s first two original television movies, Cry Baby Lane and Maniac Magee, as well as Co-Executive Producer for the Nickelodeon produced Showtime telepicture, Doom Runners. In addition, he oversaw the development and production of the cable channel’s first six series-based TV movies, including; Kenan and Kel’s Two Heads Are Better than None, The Journey of Allen Strange’s Alien Vacation, Cousin Skeeter’s New Kid on the Planet, CatDog’s The Great Parent Mystery, Hey Arnold’s Arnold Saves the Neighborhood, and Rocket Power’s Race Across New Zealand. While at Nick, Greiff also supervised the production of numerous celebrity-based specials including; Sports Theater with Shaquille O’Neal, And Now This with Rosie O’Donnell, and the VH-1/Nickelodeon co-production of Storytellers with Tony Bennett and The Back Street Boys. In addition, Greiff developed and produced four seasons of the network’s hit kids fantasy sports series, GUTS, and managed their Worldwide Development Group - a consortium of international creative executives from around the world, charged with developing and producing global programming for the kid’s cable network.

Prior to joining Nick, Greiff was a Producer and Development Executive at Chauncey Street Productions, a New York-based independent television production company specializing in comedy and children's programming, as well as a production and development associate for both VH-1 and HA! -The TV Comedy Network.